Google has backed-up this data with warnings to owners of sites that are not optimized for mobile. The warnings detailed how many pages of the site have critical mobile usability issues and highlighted how those pages would be ranked lower because of the lack of mobile functionality.
We know that 93% of online research begins with search engines. This means that content marketing is becoming the most important mechanism for brands to promote their business online. Now that we’ve established the importance of content marketing to the modern online business, it’s time to look at the latest trends.
Increasing the average time-on-site can take work, but it’s well worth the effort in terms of SEO value and online branding. And so within this blog, we’ll highlight several techniques for maintaining an engaged and interactive blog readership.
Rankings reports can provide comprehensive information on your website and its performance. They can also help you craft responsive keyword campaigns that drive the success of your online business. And so within this blog, we’ll look at how to analyze your rankings and determine what your rankings say about your current site.
There are numerous opportunities for small businesses in the year ahead. The key is finding these opportunities and understanding how to capitalize upon them while allocating all available resources effectively. In this blog, we’ll provide three ways small business owners can improve their organization in 2015.