4 Types of Businesses That Can Benefit from Local SEO
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Local SEO continues to offer significant benefits to growing companies across the marketplace. It enables businesses to connect with qualified leads in their region and keeps local firms in the focus of buyers searching for immediate answers to their search queries. However, there are several industries in which local SEO strategies have not been utilized to their full potential, and within this latest post our online marketing experts highlight four types of business that can reap long-term benefits from local SEO.

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A Quick Guide to Using Google AdWords for Manufacturers
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Google AdWords continues to be one of the leading tools for achieving a swift return from online marketing investments. It empowers the channeling of marketing resources toward targeted audiences with specific keywords and promotions. For manufacturers, Google AdWords presents a clear opportunity to reach a highly sought-after segment of their audience. And so to help guide manufacturing companies within this process, we’re presenting a quick introduction to Google AdWords in this latest post.

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Three Facebook Advertising Updates for 2017 You Need to Know About
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With 2017 here, find out some important advertising updates and facts regarding Facebook.

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Penguin’s (4.0) Influence on Linking & SEO
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With the new Penguin 4.0 algorithm from Google, it’s pretty obvious that Google is looking to punish spam by devaluating links – as opposed to demoting them- as they did before. This new and much welcomed addition to Penguin put past fears of link demotion and anxiety to rest for many site owners, SEOs and other industry people.

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Google Penguin Update: What You Need to Know
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Although it’s been almost two years now, Google has finally released its new Penguin update, marking the fourth time that the algorithm has been modified. In addition, it’s the first time that the core search algorithm processes Penguin as a real-time signal. So what does this mean for your website’s SEO?

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E-Commerce Link Building Tactics
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As the prices for PPC continue to rise and Facebook competitiveness increasing, the importance of organic search to an e-commerce site is more significant than ever. To get great traffic to your site you’re going to have to build links. While content optimization and SEO are great, without building links, the chances of ranking aren’t great.

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The Increase of Mobile Search
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More than 50 percent of search queries now come from mobile devices – as per official Google numbers. The exact global percentage is hard to know, and whether it changes by country or region.

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6 Tips for Internal Linking
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When it comes to SEO, one often overlooked aspect is that of internal linking. This guide will share 6 great tips and explain how important internal linking really is.

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Google’s RankBrain is Used for Every Search and Impacts Search Rankings
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Google is utilizing RankBrain for basically every search, and RankBrain changes many of them.

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Voice Command Is Changing Local Search
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Google recently announced that out of all searches done, roughly 20 percent have voice intent.

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